BUILT TO CONNECT. DESIGNED TO NURTURE.

We'll help keep your flock engaged.

Email Marketing

to nurture, retain & convert.

Email marketing is one of the most powerful tools for building customer relationships, increasing repeat business, and keeping your brand top-of-mind long after someone leaves your website. At Strix Studios, we create strategic email marketing systems designed to help businesses communicate more consistently, automate repetitive tasks, and guide customers through intentional journeys behind the scenes. From beautifully branded newsletter templates to advanced automated funnels and customer retention campaigns, we help transform email marketing from an afterthought into a valuable business tool.

- MORE THAN JUST MASS EMAILS -

Built with Strategy

Successful email marketing isn’t about blasting inboxes nonstop — it’s about sending the right message to the right people at the right time. When building email campaigns and automations, we consider:

Audience Segmentation

Conversion Opportunities

Brand Consistency

Customer Journey & Timing

Automation & Efficiency

Customer Retention

Organizing subscribers into targeted groups based on behaviour, interests, purchases, or engagement to create more personalized communication.

Ensuring your emails visually and verbally align with your website, branding, and overall customer experience.

Creating systems that automatically handle follow-ups, nurturing, & communication behind the scenes to reduce manual workload.

Building ongoing relationships that help keep your business top-of-mind and encourage customers to return again and again.

Planning emails around where your customers are in their journey so they receive the right message at the right moment.

Strategically guiding subscribers toward meaningful actions such as purchases, bookings, inquiries, or repeat engagement.

Because effective email marketing should feel helpful and relationship driven.

- choose what fits your nest -

Email Marketing Packages

Every business has different communication needs, goals, and levels of involvement. Whether you simply need professional templates or a fully managed automated marketing system, we offer flexible solutions designed to work around your business.

Flight Funnels

Designed for businesses wanting strategic automations and customer journey flows that work behind the scenes.
INCLUDES:

Welcome email sequence


Lead nurture automations


Review request flows


Basic segmentation/tagging


Funnel path strategy


Automation setup & testing


Custom template design and on-brand copywriting for each funnel

EMAIL AUTOMATION

Feather Notes

INCLUDES:

Custom email template design


1–5 reusable templates


Mobile-responsive layouts


Platform styling consistency


Basic email setup assistance


Mini usage guide


CUSTOM EMAIL TEMPLATES
Perfect for businesses wanting professionally designed branded email templates they can manage themselves.
+ Add copywriting for ready-to-send version

Full Flock

A comprehensive email marketing system with strategy, automation, design, and ongoing support.
INCLUDES:

Advanced automated workflows


Campaign strategy planning


Ongoing campaign design


Content assistance/copywriting


Audience segmentation


Analytics monitoring


Promotional campaign creation


Automation optimization

EMAIL CAMPAIGNS + AUTOMATIONS

Need something different? We also offer supporting creative and marketing services to help strengthen your customer experience and improve long-term retention.


Contact us today for a custom quote tailored to your business.

Expand Your Brand's Nest

Additional available services include:

  • Domain Email Setup
  • Email Marketing Basic Setup
  • Email Copywriting
  • Newsletter Management
  • Seasonal Campaigns
  • Advanced Segmentation
  • Pop-up & Lead Capture Design
  • Website Lead Funnel Integration
  • Supporting Marketing Collateral Design (Social Media Graphics + Print Materials)

What to Expect

Strategic marketing without the overwhelm. Our process is collaborative, streamlined, and designed to help make email marketing feel approachable — even if you’ve never used it before.

01  PERCH

Once you pick your perch, we’ll book a discovery call to learn more about your business, goals, audience, customer journey, current systems, and how email marketing can best support your business.

02  NEST

After receiving any necessary content, we’ll design your branded templates, build automations, organize segmentation/tagging systems, and strategically map out customer journeys designed to improve engagement and retention.

03  HATCH

Once everything is tested and refined, your email system is ready to launch. Depending on your package, we can either hand everything off for self-management or continue supporting your campaigns, automations, and ongoing marketing efforts moving forward.

Keep Your Audience Flying Back

Email marketing works best when paired with strong branding and a strategic website experience. From lead generation to long-term customer retention, we help businesses create connected systems that continue working behind-the-scenes long after launch day.


Looking to elevate your brand even further? Explore our additional services.

Still Have Questions?

Below are a few common questions about our email marketing services. Looking for even more information? Visit our full FAQs page for additional answers, explore our Website Wisdom blog or subscribe to our newsletter for helpful tips on websites, branding, marketing, and growing your online presence.

  • What email marketing platforms do you work with?

    We primarily work with Mailchimp because it offers an excellent balance of user-friendliness, automation capabilities, scalability, and integrations for most small to medium-sized businesses. It’s a powerful platform for everything from simple newsletters to advanced automated customer journeys and lead nurturing funnels.


    Depending on your website platform, business goals, and existing systems, we can also assist with other email marketing platforms and built-in marketing tools, including (but not limited to) Wix and Constant Contact.


    Whether you simply need a polished newsletter template or a fully automated customer journey with lead routing and segmentation, we can help create an email marketing system tailored to your goals.

  • What kinds of email automations can you create?

    Email automations are one of the most powerful ways to stay connected with customers consistently — without adding more manual work to your plate every day.


    We can create strategic automated workflows designed to nurture leads, improve customer retention, encourage repeat purchases, strengthen relationships, and help move customers naturally through your sales funnel behind the scenes.


    Some common automations we build include:


     •  Welcome sequences

     •  Abandoned cart emails

     •  Lead nurture funnels

     •  Review request automations

     •  Re-engagement campaigns

     •  Promotional and seasonal campaigns

     •  Customer onboarding flows

     •  Follow-up sequences

     •  Appointment or inquiry follow-ups

     •  VIP/customer loyalty campaigns

     •  Newsletter automations

     •  Segmentation and tagging systems


    BOOK A DISCOVERY CALL
  • How is email marketing beneficial?

    Email marketing is one of the most effective ways to stay connected with your audience, build long-term customer relationships, and generate repeat business — all while reducing manual follow-up work behind the scenes.


    Unlike social media, where algorithms control visibility, email marketing gives you direct access to your audience’s inbox. When paired with automation, it becomes a powerful system that continues working for your business long after setup.


    Email automations help further by reducing repetitive manual tasks and creating a more polished and professional customer experience. Instead of manually following up with every lead or customer, your system can automatically send the right message at the right time based on customer actions and behaviour.


    For many businesses, this means:


     •  More repeat business

     •  Better customer retention

     •  Higher engagement rates

     •  Increased conversions

     •  More consistent communication

     •  Fewer missed opportunities

     •  Less day-to-day admin workload


    We’ve seen strong real-world ROI from well-structured automated campaigns, especially for businesses that rely on repeat customers, inquiries, bookings, or eCommerce sales. Even simple automation sequences can significantly improve customer follow-up and long-term relationship building when implemented strategically.

  • Can email marketing integrate with my eCommerce store?

    Absolutely. Email marketing platforms can integrate directly with many eCommerce systems including Shopify and Wix.


    These integrations allow automations and campaigns to respond to customer behaviour automatically, such as:


     •  Abandoned carts

     •  Product purchases

     •  Repeat customers

     •  Customer tags/segments

     •  Product recommendations

     •  Review requests


    This creates a much more personalized customer experience while helping increase retention and repeat sales.

  • Can I manage the emails myself after setup?

    Definitely. We offer flexible options depending on how hands-on you’d like to be.


    Some clients prefer having us create branded email templates or a starter package of campaigns and automations that they can easily update and send themselves moving forward. Others prefer ongoing support where we manage everything from strategy and content writing to design, scheduling, automation management, and campaign sending.


    We’re happy to work in whatever capacity makes the most sense for your business, workload, and comfort level.

READ ALL FAQs

- let's talk strategy -

Contact Strix

Tell us a little about your business, goals, and what you’re looking for, and we’ll reach out to book a discovery call and chat about the best direction for your project.

Contact Us